Apps and Software

Google buys Launchpad Toys as it seeks more kid-friendly products

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Google is buying the kids app-maker Launchpad Toys, the startup announced Wednesday.

LaunchPad Toys makes a handful of popular mobile apps for children including an augmented reality app called TeleStory and an animation storytelling tool called Toontastic

The San Francisco-based startup was founded in 2010 and took part in Y-Combinator in 2011. It is backed by high-profile investors including Twitter co-founder Biz Stone.

A Google spokesperson confirmed the deal to Mashable but declined to give further details

While it remains to be seen what exactly the search giant has in mind for the acquisition, the deal appears to be part of the company's bid to entice a much younger crowd with more kid-friendly products ...

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By |February 5th, 2015|Apps and Software|0 Comments

Google disabled 524 million ‘bad ads’ in 2014

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Google banned more than 214,000 advertisers, and removed more than 524 million "bad ads" from its AdWords network in 2014, the company announced in a blog post

"While this represents a tiny fraction of the total ads on our platform — the vast majority of advertisers follow our policies and act responsibly — we continue to remain vigilant to protect users against bad advertising practices," Vikaram Gupta, director of ads engineering at Google, wrote Tuesday in the post

While some of the numbers have improved from 2013 (e.g. in 2014, Google banned 7,000 advertisers for promoting counterfeit goods, down from 14,000 the year before), Google calls this a "constantly evolving fight" in which it has to combat increasingly sophisticated scams. ...

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By |February 4th, 2015|Apps and Software|0 Comments

Eero wants to be the Nest for your home Wi-Fi network

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Wireless routers are notoriously a pain — not just picking one, but installing it, making sure Wi-Fi coverage reaches all areas of the house and getting guests connected are a part of the headache-inducing process.

But new Silicon Valley startup Eero has big plans to innovate the tired, unreliable wireless router

Similar to how the ultra-sleek Nest Thermostat breathed new life into a category that hadn't seen innovation in decades, Eero wants to make the home network sexy and give it the control we deserve. It's even enlisted the help of Nest designer Fred Bould to get things going. ...

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By |February 3rd, 2015|Apps and Software|0 Comments

Adidas app lets you reserve limited edition shoes without waiting in line

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When Kanye West's new Adidas sneaker launches, you will be able to snag a pair of the much-hyped kicks without waiting in line.

That's thanks to the new app Adidas Confirmed, which allows users to reserve a pair of limited edition shoes before they launch

Kanye's long-rumored sneakers will be the first product that will launch through the app, Adidas said. However, the company hasn't revealed when the shoes will be available.

Before the debut of a limited edition shoe, users who have the app — it's available for both iOS and Android — will receive a push notification, alerting them when reservations are open. They then select a size, choose a store nearby and receive a confirmation and pickup window. Once you have a confirmation, the shoes are guaranteed, provided you come during the pickup window. ...

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By |February 3rd, 2015|Apps and Software|0 Comments

App calculates how likely your plane is to crash

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The next flight I take will have a roughly 1 in 4,600,000 chance of crashing.

That's according to Am I Going Down? a new iOS app that uses big data to help alleviate the fears of anxious travelers.

Apprehensive travelers enter their flight information (or potential flight information), including airline, plane type and the airports from which you're departing and arriving. Next, the app generates a number that tells you just how likely that flight is to crash.

The ...

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By |February 3rd, 2015|Apps and Software|0 Comments